A white-label academy you run as your own business — a complete workshop system that teaches leaders to lead the AI transformation itself. Start with Leadership, or take every function and every industry.
Watch the introduction
Why now
AI crossed expert parity. Every company now has to transform, and the clock is already running.
The gap isn't tools, it's leaders who can run the transformation. That is the opening you step into.
A credible, white-label academy you deliver under your brand — the plan every company will adopt.
Your guide · Steve Cunningham
“AI came for my business too. I ran Read It For Me — 100,000 customers, clients like Zappos and AbbVie — and AI destroyed it.
I rebuilt from scratch, post-AI. I've been exactly where you are.Built and scaled before AI · Rebuilt from zero after it
There may not be a single person on the planet more uniquely positioned to be your guide — someone who knows how to sell it, not just deliver it.
The receipts
The plan
You can already deliver the material. The hard part is selling it — so step two hands you the entire go-to-market machine, built and done for you.
Sit in an AI Leadership Academy session and go through the methodology firsthand — so you see exactly how you'll run it in a client's room, and can finally say: I've done this.
Knowing the material was never the problem — selling it is. That's where most people stall. So you don't just get the training; you get the whole sales-and-marketing system, built and handed to you:
Point the agent at your network, send the campaigns it writes for you, and book the first conversations — first client in 14 days.
What you unlock
Leadership is the start. The full catalog turns it into a business you can deliver — a new revenue line for every function you serve.
Lead teams through AI transformation.
Set direction & win in the AI age.
Discover, build & ship AI-era products.
Rebuild the sales motion around AI.
Brand, demand & growth for the AI era.
Plan, forecast & allocate in the AI era.
Re-engineer how work gets done.
Modernize the stack & govern AI adoption.
Reinvent the people function for AI.
Run the legal function in the AI age.
Build a culture of relentless improvement.
New functions and industries ship continuously — they all land in your account, free.
Browse the curriculum
Each academy is 12 competencies × 3 books = 36 Labs. Pick a function and see exactly what's inside.
How you use it
Every client engagement follows the same loop. The system tells you which session to run — you just run it, then run it again with the next client.
Pin the client’s real obstacle and where they sit on the 9 levels of AI maturity. Five minutes, not a consulting project.
The diagnosis points straight to the workshop that fits. No guessing which of the 36 Labs to open.
Run the session through the GOAL loop — slides, talk track, and the real plan the client builds in the room.
The debrief records what changed and sets up the next workshop. Every engagement compounds into the one after it.
Diagnose → Select → Run → Compound → repeat
See inside one
One of the 36 sessions you'll deliver — the Urgency Lab, built on Kotter and run through the GOAL loop. Exactly as it appears in a client's room.
The methodology you deliver
Why upgrade
Every academy is a new audience you can walk into — Sales leaders, HR leaders, finance teams. Same playbook, new buyers.
Each Lab is still a ~$1,000 workshop. More academies simply means more workshops you can sell, to more of each company.
Every future academy we build — functions, industries, niches — lands in your account for free, forever.
Customize per industry
All Functions + All Industries tailors every academy to your vertical. You don't unlock all 1,012 up front; you order each edition on demand, the moment you close a client in that space, and we build it for you.
An AI Academy built for their industry outsells a generic one every time. When prospects see their own workflows and language, the "but we are different" objection disappears.
Specialists out-earn generalists. Become the obvious AI authority in any vertical and command premium fees, without writing a line of curriculum yourself.
1,012 ready-to-brand editions. Own a niche or serve several, each a fresh landing page, ad, and room full of buyers who assume you are an insider.
Order any edition on demand. When you win a client in a vertical, request that industry and we build it, so you never carry an academy you have not sold.
The economics
You've seen the workshop. Here's what it's worth — and every way it stacks into a business. Each Lab is a session you deliver for around $1,000, and your license is $999, once. Your first sale puts you in profit. From there, it compounds five ways:
I've run these workshops. A thousand dollars each is the going rate — I've sold them, and so do the consultants I've trained. — Steve
Weekend only · ends Sunday
One payment, yours forever. Your academy, your brand, a business you run.
The flagship academy. 36 Labs across the leadership canon, your brand, one function you can sell.
Every function academy — Strategy, Sales, Finance, Operations, HR and more. A revenue line for every function you serve.
Everything in All Functions, plus an edition for any of the 1,012 industries — built on demand as you land clients. The whole catalog, under your brand.
One payment · yours forever · weekend deal ends Sunday at midnight ET
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